But there are challenges too. We know first hand the importance of educating, informing and captivating international students if your wider enrolment efforts are to be successful.
With the proliferation of these virtual recruitment channels, there may be more pressure on you and your team to deliver fresh and engaging digital experiences every time you speak to students. And that can feel like a big ask!
Here’s the other problem with the growth of virtual channels. It can sometimes leave you unsure of how and where to focus your recruitment efforts. With so many markets and channels to choose from, how can you know where to start?
Or to put it another way, how can you be sure that your international schools recruitment strategy is….well….strategic?
That’s why we’ve devised a simple, four step process for ensuring that your international school recruitment strategy is successful at this crucial time of year.
But before we get into the first step, a disclaimer. We’re only going to cover international undergraduate recruitment, and we’ll mostly be focussed on international schools as a source of undergraduate talent.
There are two reasons for this.
Firstly, it’s our area of expertise!
We’ve written before about how international schools are becoming an increasingly important source of undergraduate talent for the university admissions teams we work with. And if you weren’t aware by now, BridgeU currently works closely with international schools in over 120 countries.
Secondly, we know that for many international admissions teams, the international schools market can feel like a perpetual black box! It’s a market that’s growing in size and complexity so fast, that it can be difficult to know where to focus your team’s resources.
So read on, and we’ll show you how our simple framework can lead to greater international recruitment success!