There are two fundamental challenges that many universities’ international admissions teams will face as they attempt to design and refine their international recruitment & enrolment strategies, both in 2022 and the years to come.
The first problem is the speed at which the recruitment market is changing.
As we’ve explored on a number of occasions this year, the international schools market is growing exponentially year on year, meaning that there are new sources of international undergraduate talent emerging all the time.
The second, related problem is one of complexity.
It’s almost a truism to say that a more globalised market will, by its very nature, become more complex over time. And if there are more students matriculating from an ever-growing number of international schools, it will be harder to keep track of all those prospective undergraduates!
In the past few weeks, we’ve focused on how you can refine your existing territory plans and recruitment strategies to ensure you’re making the most out of your international school visits & related events.
But a strategy is nothing without good market intelligence. And, in a world where the market is growing in size and complexity, where are you supposed to start?
That’s why, in this article, we’re focusing on international school associations and networks. We’ll give you a run down of some of the major international school groups and associations out there, and hopefully share some insights that will aid your recruitment and enrolment efforts in 2022!